{"id":709,"date":"2019-05-20T12:26:00","date_gmt":"2019-05-20T09:26:00","guid":{"rendered":"http:\/\/labs.journ.knu.ua\/kmtmd\/?p=709"},"modified":"2022-02-09T12:30:01","modified_gmt":"2022-02-09T10:30:01","slug":"zhurnal-t","status":"publish","type":"post","link":"http:\/\/labs.journ.knu.ua\/kmtmd\/?p=709","title":{"rendered":"\u0416\u0443\u0440\u043d\u0430\u043b &#8220;\u0422&#8221;"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>\u0410\u0432\u0442\u043e\u0440 \u043f\u0440\u043e\u0435\u043a\u0442\u0443<\/strong>: \u0421\u0432\u0456\u0442\u043b\u0430\u043d\u0430 \u0414\u0435\u043c\u0447\u0435\u043d\u043a\u043e, \u0441\u043f\u0435\u0446\u0456\u0430\u043b\u044c\u043d\u0456\u0441\u0442\u044c &#8220;\u0412\u0438\u0434\u0430\u0432\u043d\u0438\u0447\u0430 \u0441\u043f\u0440\u0430\u0432\u0430 \u0442\u0430 \u0440\u0435\u0434\u0430\u0433\u0443\u0432\u0430\u043d\u043d\u044f&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0420\u0456\u043a<\/strong>: 2010\u20132011<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0414\u0438\u0441\u0446\u0438\u043f\u043b\u0456\u043d\u0430<\/strong>:&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/labs.journ.knu.ua\/mtmd\/494\/arhitektonika-vydan-i-mediadyzajn\/\" target=\"_blank\">\u0410\u0440\u0445\u0456\u0442\u0435\u043a\u0442\u043e\u043d\u0456\u043a\u0430 \u0432\u0438\u0434\u0430\u043d\u044c \u0456 \u043c\u0435\u0434\u0456\u0430\u0434\u0438\u0437\u0430\u0439\u043d<\/a>, <a rel=\"noreferrer noopener\" href=\"http:\/\/labs.journ.knu.ua\/mtmd\/501\/dyzajn-v-reklami-ta-pr\/\" target=\"_blank\">\u0414\u0438\u0437\u0430\u0439\u043d \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0456 \u0442\u0430 PR<\/a>, <a rel=\"noreferrer noopener\" href=\"http:\/\/labs.journ.knu.ua\/mtmd\/528\/oformlennya-za-vydamy-literatury\/\" target=\"_blank\">\u041e\u0444\u043e\u0440\u043c\u043b\u0435\u043d\u043d\u044f \u0437\u0430 \u0432\u0438\u0434\u0430\u043c\u0438 \u043b\u0456\u0442\u0435\u0440\u0430\u0442\u0443\u0440\u0438<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041a\u0435\u0440\u0456\u0432\u043d\u0438\u043a<\/strong>:  \u0434. \u043d. \u0441\u043e\u0446. \u043a\u043e\u043c.&nbsp;\u0428\u0435\u0432\u0447\u0435\u043d\u043a\u043e \u0412\u0456\u043a\u0442\u043e\u0440\u0456\u044f \u0415\u0434\u0443\u0430\u0440\u0434\u0456\u0432\u043d\u0430<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041f\u0440\u043e\u043f\u043e\u043d\u0443\u0454\u043c\u043e \u0412\u0430\u0448\u0456\u0439 \u0443\u0432\u0430\u0437\u0456 \u0436\u0443\u0440\u043d\u0430\u043b \u00ab\u0422\u00bb \u043f\u0435\u0440\u0448\u0435 \u0432 \u0423\u043a\u0440\u0430\u0457\u043d\u0456 \u043f\u0435\u0440\u0456\u043e\u0434\u0438\u0447\u043d\u0435 \u0432\u0438\u0434\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0448\u0440\u0438\u0444\u0442\u0438. \u00ab\u0422\u0438\u043f\u043e\u0433\u0440\u0430\u0444\u0456\u044f\u00bb \u0456 \u00ab\u0442\u0438\u043f\u043e\u0433\u0440\u0430\u0444\u0456\u043a\u0430\u00bb, \u043c\u0438\u0441\u0442\u0435\u0446\u0442\u0432\u043e \u0441\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u044f \u0448\u0440\u0438\u0444\u0442\u0443, \u043d\u0430\u0439\u043f\u043e\u0448\u0438\u0440\u0435\u043d\u0456\u0448\u0456 \u0442\u0438\u043f\u043e\u0433\u0440\u0430\u0444\u0456\u0447\u043d\u0456 \u043f\u043e\u043c\u0438\u043b\u043a\u0438, \u0437\u043d\u0430\u0439\u043e\u043c\u0441\u0442\u0432\u043e \u0437 \u0433\u0443\u0440\u0443 \u0434\u0438\u0437\u0430\u0439\u043d\u0435\u0440\u0441\u044c\u043a\u043e\u0457 \u043c\u0430\u0439\u0441\u0442\u0435\u0440\u043d\u0456 \u0456 \u043d\u0430\u0441\u0430\u043c\u043a\u0456\u043d\u0435\u0446\u044c \u043f\u043e\u0440\u0442\u0444\u043e\u043b\u0456\u043e \u0443\u043d\u0456\u043a\u0430\u043b\u044c\u043d\u0438\u0445 \u043f\u043e\u0440\u0442\u0440\u0435\u0442\u0456\u0432, \u0437\u0440\u043e\u0431\u043b\u0435\u043d\u0438\u0445 \u0437\u0456 \u0448\u0440\u0438\u0444\u0442\u0456\u0432, \u043e\u0441\u044c \u0434\u0430\u043b\u0435\u043a\u043e \u043d\u0435 \u043f\u043e\u0432\u043d\u0438\u0439 \u043f\u0435\u0440\u0435\u043b\u0456\u043a \u043a\u043e\u0440\u0438\u0441\u043d\u043e\u0457 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457, \u0449\u043e \u0457\u0457 \u043f\u0440\u043e\u043f\u043e\u043d\u0443\u0454 \u0432 \u043f\u0456\u043b\u043e\u0442\u043d\u043e\u043c\u0443 \u043d\u043e\u043c\u0435\u0440\u0456 \u0436\u0443\u0440\u043d\u0430\u043b\u0443 \u0421\u0432\u0456\u0442\u043b\u0430\u043d\u0430 \u0414\u0435\u043c\u0447\u0435\u043d\u043a\u043e, \u0430\u0432\u0442\u043e\u0440 \u0456\u0434\u0435\u0457 \u0442\u0430 \u0432\u0442\u0456\u043b\u0435\u043d\u043d\u044f.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-issuu wp-block-embed-issuu\"><div class=\"wp-block-embed__wrapper\">\n<div data-url=\"https:\/\/issuu.com\/t-magazine\/docs\/t-magazine1\" style=\"width: 750px; height: 482px;\" class=\"issuuembed\"><\/div><script type=\"text\/javascript\" src=\"\/\/e.issuu.com\/embed.js\" async=\"true\"><\/script>\n<\/div><figcaption><a href=\"https:\/\/issuu.com\/t-magazine\/docs\/t-magazine1\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"\u0414\u0438\u0432\u0438\u0442\u0438\u0441\u044f \u21161 (\u0432\u0456\u0434\u043a\u0440\u0438\u0432\u0430\u0454\u0442\u044c\u0441\u044f \u0443 \u043d\u043e\u0432\u0456\u0439 \u0432\u043a\u043b\u0430\u0434\u0446\u0456)\">\u0414\u0438\u0432\u0438\u0442\u0438\u0441\u044f \u21161<\/a><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u00ab\u041d\u0430\u0432\u0456\u0442\u044c \u043d\u0430\u0439\u0441\u043a\u0440\u043e\u043c\u043d\u0456\u0448\u0435 \u043e\u0444\u043e\u0440\u043c\u043b\u0435\u043d\u043d\u044f \u043a\u043d\u0438\u0433\u0438 \u043d\u0435 \u0432\u0438\u0445\u043e\u0434\u0438\u0442\u044c \u0441\u0430\u043c\u0435 \u0441\u043e\u0431\u043e\u044e \u0430\u0431\u043e \u0432\u0438\u043f\u0430\u0434\u043a\u043e\u0432\u043e\u2026\u00bb (\u042f\u043d \u0427\u0438\u0445\u043e\u043b\u044c\u0434).<br>\u0423 \u0447\u0435\u0440\u0432\u043d\u0456 2011 \u0440\u043e\u043a\u0443 \u043f\u043e\u0431\u0430\u0447\u0438\u0432 \u0441\u0432\u0456\u0442 \u0434\u0440\u0443\u0433\u0438\u0439 \u043d\u043e\u043c\u0435\u0440 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0433\u043e \u0436\u0443\u0440\u043d\u0430\u043b\u0443 \u043f\u0440\u043e \u0448\u0440\u0438\u0444\u0442 \u0442\u0430 \u0442\u0438\u043f\u043e\u0433\u0440\u0430\u0444\u0456\u044e \u00ab\u0422\u00bb. \u0423 \u0446\u044c\u043e\u043c\u0443 \u043d\u043e\u043c\u0435\u0440\u0456 \u0447\u0438\u0442\u0430\u0439\u0442\u0435 \u043f\u0440\u043e \u0442\u0430\u043a\u0435: \u0456\u0441\u0442\u043e\u0440\u0456\u044f \u0448\u0440\u0438\u0444\u0442\u0443 Garamon, \u043f\u2019\u044f\u0442\u044c \u0433\u043e\u043b\u043e\u0432\u043d\u0438\u0445 \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u0456\u0432 \u0448\u0440\u0438\u0444\u0442\u0443, \u044f\u043a \u0440\u043e\u0431\u0438\u0442\u0438 \u0448\u0440\u0438\u0444\u0442\u0438, \u0448\u0440\u0438\u0444\u0442\u043e\u043f\u043e\u0441\u0442\u043a\u0440\u043e\u0441\u0441\u0456\u043d\u0433 \u0442\u0430 \u0431\u0430\u0433\u0430\u0442\u043e \u0456\u043d\u0448\u043e\u0433\u043e.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-issuu wp-block-embed-issuu\"><div class=\"wp-block-embed__wrapper\">\n<div data-url=\"https:\/\/issuu.com\/t-magazine\/docs\/t-magazine2\" style=\"width: 750px; height: 531px;\" class=\"issuuembed\"><\/div><script type=\"text\/javascript\" src=\"\/\/e.issuu.com\/embed.js\" async=\"true\"><\/script>\n<\/div><figcaption><a href=\"https:\/\/issuu.com\/t-magazine\/docs\/t-magazine2\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"\u041f\u0435\u0440\u0435\u0433\u043b\u044f\u043d\u0443\u0442\u0438 \u21162 (\u0432\u0456\u0434\u043a\u0440\u0438\u0432\u0430\u0454\u0442\u044c\u0441\u044f \u0443 \u043d\u043e\u0432\u0456\u0439 \u0432\u043a\u043b\u0430\u0434\u0446\u0456)\">\u041f\u0435\u0440\u0435\u0433\u043b\u044f\u043d\u0443\u0442\u0438 \u21162<\/a><\/figcaption><\/figure>\n\r\n","protected":false},"excerpt":{"rendered":"<p>\u0410\u0432\u0442\u043e\u0440 \u043f\u0440\u043e\u0435\u043a\u0442\u0443: \u0421\u0432\u0456\u0442\u043b\u0430\u043d\u0430 \u0414\u0435\u043c\u0447\u0435\u043d\u043a\u043e, \u0441\u043f\u0435\u0446\u0456\u0430\u043b\u044c\u043d\u0456\u0441\u0442\u044c &#8220;\u0412\u0438\u0434\u0430\u0432\u043d\u0438\u0447\u0430 \u0441\u043f\u0440\u0430\u0432\u0430 \u0442\u0430 \u0440\u0435\u0434\u0430\u0433\u0443\u0432\u0430\u043d\u043d\u044f&#8221; \u0420\u0456\u043a: 2010\u20132011 \u0414\u0438\u0441\u0446\u0438\u043f\u043b\u0456\u043d\u0430:&nbsp;\u0410\u0440\u0445\u0456\u0442\u0435\u043a\u0442\u043e\u043d\u0456\u043a\u0430 \u0432\u0438\u0434\u0430\u043d\u044c \u0456 \u043c\u0435\u0434\u0456\u0430\u0434\u0438\u0437\u0430\u0439\u043d, \u0414\u0438\u0437\u0430\u0439\u043d \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0456 \u0442\u0430 PR, \u041e\u0444\u043e\u0440\u043c\u043b\u0435\u043d\u043d\u044f \u0437\u0430 \u0432\u0438\u0434\u0430\u043c\u0438 \u043b\u0456\u0442\u0435\u0440\u0430\u0442\u0443\u0440\u0438 \u041a\u0435\u0440\u0456\u0432\u043d\u0438\u043a: \u0434. \u043d. \u0441\u043e\u0446. \u043a\u043e\u043c.&nbsp;\u0428\u0435\u0432\u0447\u0435\u043d\u043a\u043e \u0412\u0456\u043a\u0442\u043e\u0440\u0456\u044f \u0415\u0434\u0443\u0430\u0440\u0434\u0456\u0432\u043d\u0430 \u041f\u0440\u043e\u043f\u043e\u043d\u0443\u0454\u043c\u043e \u0412\u0430\u0448\u0456\u0439 \u0443\u0432\u0430\u0437\u0456 \u0436\u0443\u0440\u043d\u0430\u043b \u00ab\u0422\u00bb \u043f\u0435\u0440\u0448\u0435 \u0432 \u0423\u043a\u0440\u0430\u0457\u043d\u0456 \u043f\u0435\u0440\u0456\u043e\u0434\u0438\u0447\u043d\u0435 \u0432\u0438\u0434\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0448\u0440\u0438\u0444\u0442\u0438. \u00ab\u0422\u0438\u043f\u043e\u0433\u0440\u0430\u0444\u0456\u044f\u00bb \u0456 \u00ab\u0442\u0438\u043f\u043e\u0433\u0440\u0430\u0444\u0456\u043a\u0430\u00bb, \u043c\u0438\u0441\u0442\u0435\u0446\u0442\u0432\u043e \u0441\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u044f \u0448\u0440\u0438\u0444\u0442\u0443, \u043d\u0430\u0439\u043f\u043e\u0448\u0438\u0440\u0435\u043d\u0456\u0448\u0456 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":710,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_uag_custom_page_level_css":"","_templately_pack_id":"","_templately_imported_at":"","_templately_source":"","_templately_import_session_id":"","footnotes":""},"categories":[12,14],"tags":[],"class_list":["post-709","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-proekty","category-studentski-proyekty"],"uagb_featured_image_src":{"full":["http:\/\/labs.journ.knu.ua\/kmtmd\/wp-content\/uploads\/2022\/02\/prodj-t-cover-800x450-1.jpg",800,600,false],"thumbnail":["http:\/\/labs.journ.knu.ua\/kmtmd\/wp-content\/uploads\/2022\/02\/prodj-t-cover-800x450-1-150x150.jpg",150,150,true],"medium":["http:\/\/labs.journ.knu.ua\/kmtmd\/wp-content\/uploads\/2022\/02\/prodj-t-cover-800x450-1-300x225.jpg",300,225,true],"medium_large":["http:\/\/labs.journ.knu.ua\/kmtmd\/wp-content\/uploads\/2022\/02\/prodj-t-cover-800x450-1-768x576.jpg",750,563,true],"large":["http:\/\/labs.journ.knu.ua\/kmtmd\/wp-content\/uploads\/2022\/02\/prodj-t-cover-800x450-1.jpg",750,563,false],"1536x1536":["http:\/\/labs.journ.knu.ua\/kmtmd\/wp-content\/uploads\/2022\/02\/prodj-t-cover-800x450-1.jpg",800,600,false],"2048x2048":["http:\/\/labs.journ.knu.ua\/kmtmd\/wp-content\/uploads\/2022\/02\/prodj-t-cover-800x450-1.jpg",800,600,false],"hestia-blog":["http:\/\/labs.journ.knu.ua\/kmtmd\/wp-content\/uploads\/2022\/02\/prodj-t-cover-800x450-1-360x240.jpg",360,240,true]},"uagb_author_info":{"display_name":"\u0421\u0435\u0440\u0433\u0456\u0439 \u0428\u0430\u0448\u0435\u043d\u043a\u043e","author_link":"http:\/\/labs.journ.knu.ua\/kmtmd\/?author=2"},"uagb_comment_info":0,"uagb_excerpt":"\u0410\u0432\u0442\u043e\u0440 \u043f\u0440\u043e\u0435\u043a\u0442\u0443: \u0421\u0432\u0456\u0442\u043b\u0430\u043d\u0430 \u0414\u0435\u043c\u0447\u0435\u043d\u043a\u043e, \u0441\u043f\u0435\u0446\u0456\u0430\u043b\u044c\u043d\u0456\u0441\u0442\u044c &#8220;\u0412\u0438\u0434\u0430\u0432\u043d\u0438\u0447\u0430 \u0441\u043f\u0440\u0430\u0432\u0430 \u0442\u0430 \u0440\u0435\u0434\u0430\u0433\u0443\u0432\u0430\u043d\u043d\u044f&#8221; \u0420\u0456\u043a: 2010\u20132011 \u0414\u0438\u0441\u0446\u0438\u043f\u043b\u0456\u043d\u0430:&nbsp;\u0410\u0440\u0445\u0456\u0442\u0435\u043a\u0442\u043e\u043d\u0456\u043a\u0430 \u0432\u0438\u0434\u0430\u043d\u044c \u0456 \u043c\u0435\u0434\u0456\u0430\u0434\u0438\u0437\u0430\u0439\u043d, \u0414\u0438\u0437\u0430\u0439\u043d \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0456 \u0442\u0430 PR, \u041e\u0444\u043e\u0440\u043c\u043b\u0435\u043d\u043d\u044f \u0437\u0430 \u0432\u0438\u0434\u0430\u043c\u0438 \u043b\u0456\u0442\u0435\u0440\u0430\u0442\u0443\u0440\u0438 \u041a\u0435\u0440\u0456\u0432\u043d\u0438\u043a: \u0434. \u043d. \u0441\u043e\u0446. \u043a\u043e\u043c.&nbsp;\u0428\u0435\u0432\u0447\u0435\u043d\u043a\u043e \u0412\u0456\u043a\u0442\u043e\u0440\u0456\u044f \u0415\u0434\u0443\u0430\u0440\u0434\u0456\u0432\u043d\u0430 \u041f\u0440\u043e\u043f\u043e\u043d\u0443\u0454\u043c\u043e \u0412\u0430\u0448\u0456\u0439 \u0443\u0432\u0430\u0437\u0456 \u0436\u0443\u0440\u043d\u0430\u043b \u00ab\u0422\u00bb \u043f\u0435\u0440\u0448\u0435 \u0432 \u0423\u043a\u0440\u0430\u0457\u043d\u0456 \u043f\u0435\u0440\u0456\u043e\u0434\u0438\u0447\u043d\u0435 \u0432\u0438\u0434\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0448\u0440\u0438\u0444\u0442\u0438. \u00ab\u0422\u0438\u043f\u043e\u0433\u0440\u0430\u0444\u0456\u044f\u00bb \u0456 \u00ab\u0442\u0438\u043f\u043e\u0433\u0440\u0430\u0444\u0456\u043a\u0430\u00bb, \u043c\u0438\u0441\u0442\u0435\u0446\u0442\u0432\u043e \u0441\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u044f \u0448\u0440\u0438\u0444\u0442\u0443, \u043d\u0430\u0439\u043f\u043e\u0448\u0438\u0440\u0435\u043d\u0456\u0448\u0456 [&hellip;]","_links":{"self":[{"href":"http:\/\/labs.journ.knu.ua\/kmtmd\/index.php?rest_route=\/wp\/v2\/posts\/709","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/labs.journ.knu.ua\/kmtmd\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/labs.journ.knu.ua\/kmtmd\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/labs.journ.knu.ua\/kmtmd\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/labs.journ.knu.ua\/kmtmd\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=709"}],"version-history":[{"count":1,"href":"http:\/\/labs.journ.knu.ua\/kmtmd\/index.php?rest_route=\/wp\/v2\/posts\/709\/revisions"}],"predecessor-version":[{"id":711,"href":"http:\/\/labs.journ.knu.ua\/kmtmd\/index.php?rest_route=\/wp\/v2\/posts\/709\/revisions\/711"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/labs.journ.knu.ua\/kmtmd\/index.php?rest_route=\/wp\/v2\/media\/710"}],"wp:attachment":[{"href":"http:\/\/labs.journ.knu.ua\/kmtmd\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=709"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/labs.journ.knu.ua\/kmtmd\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=709"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/labs.journ.knu.ua\/kmtmd\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=709"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}